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DIABEATIT

strategic innovation & products of design, case study
In collaboration with Kate Styer, Xiaoxi Yuan, and Crystal Wang for Strategic Innovation & Products of Design at SVA, we designed an automated system that harnesses cognitive behavioral learning practices to help patients with Type II Diabetes. We leveraged social media strategies to form a weekly competition to concoct nutritious meals where winners were awarded with a healthy foods kit and an exclusive membership plan.
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